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HEALTH MOTHER AND BABY 54 
RET AIL PHARMA C Y • MA Y 2020 
breastfeeding 
By Margaret Mielczarek. 
A 
 ccording to the World Health  
 Organisation, one way to  
 ensure the health of an  
 infant is to breastfeed.  
The reason? “Breastmilk is the ideal food  
for infants. It is safe, clean and contains  
antibodies, which help protect against  
many common childhood illnesses”  
(WHO, 2020).  
The WHO (2020) also states that  
breastmilk is nutritionally complete –  
that is, it “provides all the energy and  
nutrients that the infant needs for the  
first months of life, and it continues to  
provide up to half or more of a child’s  
nutritional needs during the second  
half of the first year, and up to one third  
during the second year of life”. 
According to the Royal Women’s Hospital  
in Melbourne, breastfeeding not only  
helps to protect the infant from “infections,  
allergies and a range of other medical  
conditions”, but also might protect the  
mother from “developing ovarian cancer  
and osteoporosis”, as well as helping her  
“return to her pre-pregnancy weight”.  
Australian Breastfeeding Association  
Senior Manager Business Information  
and Research Naomi Hull said:  
“As breastfeeding is the natural and  
normal way to feed babies, this should  
be the benchmark to which other forms  
of infant feeding are compared. Rather  
than the ‘benefits’ of breastfeeding,  
there are risks of not breastfeeding.  
“There is convincing evidence that  
not breastfeeding increases the risk  
of infections in infants, which includes  
gastrointestinal, respiratory and ear  
infections, poor cognitive development,  
an increased risk of SIDS and some  
childhood cancers, such as leukaemia.”  
For the mother, in addition to increased  
risk of osteoporosis and ovarian cancer,  
Ms Hull adds that not breastfeeding also  
It’s one of the most natural, bonding experiences in a mother’s life, yet for some it can also provide some serious  
challenges. While the benefits of breastfeeding are known, what do you do when you find it too challenging?  
And what do you do during a pandemic? This month  
Retail Pharmacy 
 delves into the sometimes tricky world  
of breastfeeding. 
•  The WHO (2020) recommends that  
breastfeeding is initiated “within  
the first hour of birth” and that  
infants are “exclusively breastfed  
for the first six months of life”.  
•  After six months, breastfeeding  
should continue as a complement  
to the consumption of food.   
•  Breastfeeding is encouraged for  
up to two years and beyond. 
THE BIRTHRIGHT AND WRONGS OF
































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